"We produce state-of-the-art, highly efficient cleaning agents and remain fully aware of our responsibility towards the environment of tomorrow." This has been the guiding principle of the company since it was founded in 1981.

The MELLERUD success story started with the desire to develop particularly effective cleaning agents for specific types of dirt. The initial concept came through business contacts in the cleaning and maintenance sector in Sweden, more precisely from Mellerud, a village on Sweden's largest lake, Lake Vänern. This location ultimately gave the newly established company its name: MELLERUD.

MELLERUD began in a period when the construction and home improvement markets were rapidly expanding in Germany. For the first time, end consumers had access to a high-quality cleaning and maintenance product range with which the majority of materials in the home and garden could be professionally cleaned, maintained and protected.

MELLERUD is now a brand in demand. Increasing numbers of consumers are picking up the white bottles with the red logo.